Selling defense without talking about prevention

“F**k marketing. There are too many people in marketing.” — Steve Jobs A while back I saw a slick promo video for a training organization (which will remain nameless), and it’s bothered me ever since because it makes the job of teaching people how to truly stay safe...

Your Hump Day Reading List for April 11, 2018

Is it Wednesday already? Wow, how time flies when you’re busy collecting great self defense and preparedness articles to share!     Training or practice? Why not both? Something that the gun world often gets wrong is the difference between training and practice — and...

Your Hump Day Reading List for April 11, 2018

Is it Wednesday already? Wow, how time flies when you’re busy collecting great self defense and preparedness articles to share!     Training or practice? Why not both? Something that the gun world often gets wrong is the difference between training and practice — and...

Your Hump Day Reading List for April 4, 2018

It’s Wednesday, and this week I have a particularly good selection of articles for your perusal!     On this week’s Training Talk: Active Killers Tomorrow evening, April 5, be sure to tune into Training Talk on Personal Defense Network. My special guest expert this...

You can find perspective in some odd places

It must be said that I’m not really a travel bug. Don’t get me wrong; I’m no hermit, but I don’t have the intense wanderlust many people do. I can appreciate it, even envy it to an extent, but I’ve never had it. So it was something of an oddity for me to be reading an...
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